The Growth Acceleration Framework

Our newest offering

The Growth Acceleration Framework, using our flagship GEAR methodology is possibly what you need now as a young startup

The Program

We provide an at-the-moment, in-the-moment proactive GTM strategy to fuel your growth. We want you to succeed at every stage

At-the-moment

GTM strategy, custom tailored, applicable and armed with the right catalyst you need to fuel your growth. You need this steroid boost of GTM to grow and improve your operational efficiency.

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In-the-moment

As you grow, we stay right there with you. Our commitment is to support you in an advisory and community approach, through your growth and maturity journey.

How we do it

GEAR: Gather, Explore, Activate, Realize

Using this proven, proprietary framework, we offer start-ups a 6-week accelerator program to hit the next level of growth.

We start by getting to know your business and unique challenges, identifying the most important metric(s) on which to focus on - at this moment of your journey.

At each phase, we use focused workshops to adapt your GTM in real-time. Our formula is fluid; you’ll receive more than just a nicely-packaged deck of static recommendations. You’ll receive a dynamic plan with actionable steps.

GEAR in action

Phase I – Gather and Explore

Partner on a deep-dive discovery of your current structure and strategy

Explore expansion, positioning and funding opportunities, determining 1-2 metrics to focus on.

Phase II – Activate & Realize

Activate your current GTM, build the operational plan, and set a timeline for execution.

Execution! Realize the outlined strategy, analyze learnings, and review for moving forward.

When & why is
GEAR right for you?

Let’s get into the details

You’ll receive strategy and support in the following focus areas:

Opportunity and Path Forward: The start of your GTM GEAR journey

  • Maturity phases of each GTM component A scorecard for Product, Marketing, Sales and Post-Sales
  • A Scorecard for Product, Marketing, Sales and Post-Sales
  • Obstacles and Opportunities
  • Roadmap towards growth and expansion
  • Operational Alignment and Tech Stack
  • Measurement, Analysis and Refinement

Goals

Key Activities

Week 1

Labeler or manager role

Gather - Understand the state of your business

  • Leadership interviews, business review
  • Data analysis
  • Identify strengths, weaknesses, obstacles and opportunities

Week 2

Explore - Identify opportunities

  • Define short-term / long-term vision and growth objectives
  • Identify opportunities and potential growth drivers

Week 3

Explore - Validate opportunities

  • Validate opportunities with continued data analysis
  • Form the blueprint of your Go-To-Market (GTM) strategy
  • Identify any current weakness in the business

Week 4

Adapt - Adapt your current GTM

  • Define short-term / long-term vision and growth objectives
  • Develop go-to-market strategy and plan
  • Identify any current weakness in the business

Week 5

Activate - Activate your new GTM

  • Refine and finalize your at-the-moment, optimal GTM strategy
  • Define solution framework - Resolution of your current weakness; operationalize

Week 6

Realize - Refine, Execute, realize the value

  • Deliver strategy, growth plan, launch readiness checklist
  • Gather feedback, refine growth process
  • Leadership readiness towards execution
  • Establish path for ongoing support

Onwards

Realize

  • Rapid prototyping, iteration of proposed changes
  • Support your growth along the way through post-program framework